Digital Marketing Challenge is a digital marketing competition which is organized by Bogazici University Management and Economics Club. It is going to be a competition that is organized first time by a student’s club in Turkey. Only undergraduate and postgraduate students are allowed to attend Digital Marketing Challenge.
Digital Marketing Challenge consists of three stages: Preselection, Semi-Final and Final. It aims to emphasize digital platforms in terms of marketing and the competitors to use digital marketing tools more efficiently.
After the deadline of applications which is 29th March 2021, the competitors are going to be given preselection questions. The jury is going to evaluate the answers to preselection questions given by the competitors and decide the competitors who deserve to attend semi-final.
In this stage, the competitors are going to accomplish some digital marketing missions which are determined by organization team. According to the results of the competitors’ performance jury is going to determine the finalists.
The final stage is going to be 17-18th April 2021 and the finalists are going to work on a digital marketing case. The jury is going to evaluate the results of the cases and announce the winner of digital marketing challenge.